ABOUT CARRIE – THE JOURNEY OF CARE & CONFIDENCE

For over 20 years, CARRIE has been a trusted leader in Malaysian households, standing proud as the No.1 Kids Brand in Malaysia*. Built on “Trusted by Parents, Loved by Kids,” we believe that building healthy hygiene habits should always be an exciting adventure. As your child grows, CARRIE grows right alongside them with tailored care for every stage:

Carrie Junior: Turns bathtime into a fun, imaginative playground for toddlers and little ones with our lovable pink elephant and catchy song.

Carrie Super Protect: Keeps active children safe with 12 hours antibacterial protection while remaining 5x gentler more gentle compared adult showers^.

Carrie Super Fresh: Empowers growing kids with the 1st** kid-safe deodorant—100% aluminum-free and alcohol-free—keeping them confident, clean, and fresh all day long.

We bridge parental trust with products that growing kids love to use, turning daily hygiene into a natural, confident part of growing up.

*No.1 in Baby & Kids Shower Category. Based on Retail Index Service in Baby & Kids Category for the 12 months ending June 2023 in Total Peninsular Malaysia. (Copyright 201S, The Nielsen Company (M) Sdn Bhd)
**from Carrie
^Based on formulation design